Draft. Yellow = blanks for Neal

A peer forum for Christian business owners and CEOs

Your business is growing. Who's helping you grow with it?

You carry the decisions, the people and the pressure of running a business, often with no one at your level to think it through with. Project Ascent is a small forum for owners ready to invest in themselves and see real change.

MonthlyForum meeting
3 hoursEvery meeting
10 to 12Owners and CEOs
By invitationConfidential forum

Sound familiar?

Growth gets lonely at the top.

Every decision lands on your desk.

Hiring, cash, customers, culture. You're the one who has to decide, and usually alone.

You've outgrown your own playbook.

What got the business here won't get it to the next level, and you know it.

You don't have a mentor yet.

No one around you has walked this road, and no one is asking you the hard questions.

This room is for you if

You're ready to change.

You want to invest in yourself and your business and see a real return, many times over what you put in.

It's not for you if

You're comfortable where you are.

If you've been stuck for years and aren't looking to change, this group will feel like a lot of work.

Who it's for

Leaders at the top of their company.

Every member runs the business. When the room is made up of true peers, the conversations go deeper.

You'll fit right in if you're

  • Owner, founder or CEO. You're the one running the organization.
  • Already generating revenue. Solo entrepreneurs are welcome, but you're past the idea stage.
  • Trying to scale and don't have mentorship yet.
  • Leads by faith and sees business as ministry.

Most members run businesses with roughly $100K to $2M in annual revenue.

You have to be on the battlefield, not just holding an idea.

That's what makes the counsel in this room practical.

Probably not the right fit if

  • You're still working on the idea and don't have revenue yet
  • You're looking for sales leads or referral networking
  • You can't commit to showing up every month

A commitment, not a subscription

A gym membership never got anyone in shape. Showing up does.

You can't just sign up and disappear. Members show up, report honestly on their progress, and the group notices when someone doesn't do the work. That accountability is the whole point.

1
FaithChurch and your walk with God
2
FamilyThe people who matter most
3
Your forum meetingAfter those two, it doesn't get missed.

Inside the room

What a forum meeting looks like.

Three hours, once a month, with the same group of leaders.

15 min

Devotional and prayer

Every meeting starts here, with Scripture tied to leadership.

45 min ยท The heart of the meeting

Monthly growth reports

Each member shares their own assessment of the past month in business, leadership, personal life and faith. Then the group responds.

EncourageValidateChallenge

45 min

Topic or guest expert

A focused business topic. Some months a subject matter expert joins for about 30 minutes, then Q&A.

10 min

Break

45 min

Issue processing

A member brings a real decision. The room brainstorms, asks hard questions, and offers counsel.

20 min

Commit and pray

Everyone names next steps for the month, then the group prays for each other's businesses and families.

Sample format. Meetings may be held mornings or afternoons depending on the group.

How Neal leads

Neal facilitates. The room does the work.

This isn't a lecture. Neal's job is to keep the discussion rich and draw everyone in, which sometimes feels like herding cats.

  • Every leader speaks, every meeting
  • No two people carrying the conversation while ten listen
  • Counsel comes from peers who run businesses too
A typical meetingTwo voices, everyone else waits
A Project Ascent forumThe whole room engaged

Curriculum

A 12-month curriculum. Start any month.

Each month covers a practical topic for growing companies. Every topic stands on its own, so it's useful no matter when you join.

Join in April and start with the April topic. The year comes back around.

Delivered through [curriculum platform name].

Your on-ramp as a new member

Onboarding

Get to know Neal, the group, and how the forum works.

Assessment

An honest look at where you and your business are today.

Learning

A short set of lessons to get you up to speed, so you can engage from your first meeting.

[Photo of Neal]

Your forum leader

Neal Millsaps

Former family business owner 40+ years in business Former Senior Director, Lifetouch Certified business coach

Neal has seen firsthand how peer counsel drives growth. If you're leading without it, you're missing out.

Neal spent more than 40 years in volume photography and publishing. He ran his family's third-generation business for about 20 years, then led it on his own for another decade before selling it to Lifetouch National Studios. At Lifetouch he held several senior roles, including Senior Director over $85 million in sales and a team of more than 400 people.

Along the way he learned that the way to grow a business is to grow its people. He has coached emerging entrepreneurs through SCORE, led discussion groups for the Wake Forest University Family Business Center, and earned his coaching certification through Coach Training Alliance. Today he also serves as a Chair with C12 Business Forums in Greater Charlotte.

Neal and his wife, Pam, have five adult children, four grandchildren and a golden retriever named Annie. They are active members of Calvary Baptist Church.

Membership

What's included.

A confidential peer group10 to 12 owners and CEOs who meet every month
12 forum meetings a yearThree hours each, facilitated by Neal
The full curriculumA new topic each month, plus tools to apply it
New member on-rampOnboarding, assessment and learning before you start
When
[Day of month and time]
Where
[Venue], Charlotte
First meeting
[Launch date]
Attendance
Expected at every meeting

Questions

Before you book.

What does membership cost?

Neal walks through membership details in your first conversation, once you both know it's a good fit.

Can solo entrepreneurs join?

Yes, as long as the business is already bringing in revenue. The group is for leaders who are out there doing it, not still planning to.

Why is it invitation-only?

The group only works if members trust each other and show up ready. Keeping it small and selective protects that for everyone.

What if a competitor is in the group?

Neal screens for conflicts so members can speak openly. Direct competitors won't be placed in the same forum.

What if I have to miss a meeting?

[Neal's policy for missed meetings]